Abu Saeed Khan
bdnews24.com Technology Editor
Dhaka, Feb 23 (bdnews24.com) - Nokia will dazzle with a new look as talented fashion designer Giambattista Valli is crafting its 7373 Special Edition mobile phone.
For this one-of-a-kind cooperation between a thriving creator of new designs and the pioneer in mobile fashion accessories, Nokia returns to the style capital of Paris during Fashion fest beginning March 1.
"I was intrigued by the inspiration to define the mobile phone as a fashion accessory," explains Giambattista Valli.
"Like a dress, shoes and jewellery, the Nokia 7373 Special Edition phones follow the theme of my collection and I immediately imagined them as silhouettes dressed in my work."
A true fashion phone, the Nokia 7373 Special Edition comes in two contemporary colours, both enticingly paired with signature Giambattista Valli phone accessories.
"Depending on your mood, you swap bags and transfer the contents. Amazing to see how Nokia has applied this idea to the world of mobility. Just swap SIM cards from one mobile phone to another to match your personal style," Valli said.
The Nokia 7373 Special Edition Powder Pink marries the faded luxury of grand architecture of the L'Amour Collection with Valli's iconic pearl necklace for a strap and a miniature pink skull. This unique set is Valli's interpretation of the contradictory elements of an intensive romance.
The Nokia 7373 Special Edition Black Chrome fuses its elegant glossy black appearance with an en vogue gros grain and onyx-like crystal strap. A black skull adds the finishing touches to a sensually appealing display of fashion.
For style-conscious consumers, the Nokia 7373 Special Edition resembles a beautifully designed invitation into the world of catwalks and glamour. The Nokia 7373 Special Edition grants its owner an exclusive glimpse into the world of Giambattista Valli.
Each handset comes pre-loaded with a "backstage pass" - a "behind the scenes" video - setting the mood for a glance into the life and inspiration of Giambattista Valli. The footage is complemented by a selection of matching Valli wallpapers, graphics and the exclusive ringtone "Rhodium", available only on the Nokia 7373 Special Edition.
The Nokia 7373 Special Edition will be unveiled during Paris Fashion Week at the "Dress your Nokia in Giambattista Valli" party. With an estimated retail price of 280 euros excluding taxes and subsidies the Nokia 7373 Special Edition will be available in selected European markets.
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