Apple Inc will delay its live TV service to at least next year, Bloomberg reported, citing people familiar with the iPhone maker's plans.
Published : 14 Aug 2015, 02:05 PM
The company had planned to introduce the service, which is delivered over the Internet, this year.
Discussions with broadcasters such as CBS Corp and Twenty-First Century Fox Inc to license programming are progressing slowly, and lack of content has led Apple to scrap plans to announce the service at a Sept 9 event, Bloomberg said.
Apple also lacked the computer network capacity to ensure a good viewing experience, Bloomberg said.
The company still plans to introduce a more powerful version of its Apple TV set-top box at the event, which will be held in San Francisco.
Apple was aiming to price the new service at about $30 to $40 a month, media reports have said.