Prime Bank bags BPL title deal

Prime Bank become the title sponsor of the Bangladesh Premier League

Prime Bank became the title sponsor of the Bangladesh Premier League. The bank signed a deal worth Tk seven crore ($876,679.65) with event management firm Game On Sports Management Limited in a simple ceremony at the Sher-e-Bangla National Cricket Stadium on Monday.

They replaced Destiny Group, who sponsored the inaugural edition in 2012.

After signing the contract Sirajul Islam Molla, the Prime Bank Chairman, said, "As a part of CSR (Corporate Social Responsibility) we are contributing in education, health and sports sectors. We wanted to be the sponsor of BPL as a part of this programme."

Enayetur Rahman Bappi, Director of Game on Sports and the Managing Director of the tournament broadcaster Channel 9, said, "We are trying to telecast the whole tournament live on BTV (Bangladesh Television). We have already signed a contract with ESPN and Geo TV of Pakistan. Our discussions have also progressed on signing contracts with Al Jazeera and another TV channel from UK."

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BCB President Nazmul Hassan, Managing Director and CEO of Prime Bank Mohammad Ehsan and BPL Governing Council Chairman Afzalur Rahman Sinha were present during the ceremony.