Uber targets $1 billion boost with 2026 European expansion

“Strong demand” from merchants and consumers has driven the expansion

FILE PHOTO: Uber logo is seen in this illustration taken Aug 5, 2025. REUTERS/Dado Ruvic/Illustration/File Photo

Uber plans to expand its food-delivery business into seven new European markets in 2026, launching services in markets including the Czech Republic, Greece and Romania, a company spokesperson told Reuters on Sunday.

The expansion will also see Uber enter Austria, Denmark, Finland and Norway. The company expects the move to generate an additional $1 billion in gross bookings over the next three years.

"We're seeing strong demand from merchants and consumers for Uber's platform - and we think it's time to raise the bar, shake things up and deliver better value across the category," said Uber's global delivery head Susan Anderson.

Earlier this week, Uber agreed to acquire the delivery arm of Turkey's Getir from Emirati controlling shareholder Mubadala, strengthening its footprint in Turkey.

Uber's expansion plans were first reported by the Financial Times.