French football club Paris Saint-Germain partners with Google on AI
PSG joins other clubs turning to AI, following the Premier League's Microsoft tie-up
Paris St Germain v Olympique Lyonnais - Parc des Princes, Paris, France - Apr 19, 2026 General view inside the stadium before the match REUTERS/Stephanie Lecocq
Published :
03 Aug 2026, 09:37 PM
Updated :
08 Sep 2026, 09:29 AM
Paris Saint-Germain (PSG) - the reigning French football champions and winner of last season's European Champions League - has struck a partnership deal with Google, it said on Monday.
- Google Gemini will become PSG's official AI assistant, while Google Pixel will become the official smartphone of PSG, said PSG in a statement on its website.
- PSG will also set up a Google space at its stadium in Parc des Princes, Paris.
- Football teams and sport in general are increasingly using AI to assess data and create content for their social media channels.
- In 2025, the English Premier League and Microsoft announced a five-year partnership whereby Microsoft's Copilot would be used in the league's digital platforms to provide quick facts and statistics about matches.
