Tutti Twist wraps up ‘Bubble & Chill’ campaign with prize handover

The winner Zerin Tasnim has received a trip to Cox’s Bazar and a gift hamper

Tutti Twist has concluded its consumer engagement campaign “Bubble & Chill” with a prize handover ceremony.

As part of the campaign, around 6,000 pink Tutti Twist balloons were distributed at five locations across the capital to boost on-ground visibility.

The initiative also involved social media influencers to extend its reach online.

More than 1,000 people took part in the campaign, according to the organisers.

The campaign ended with the winner, Zerin Tasnim, receiving her prize at City Group’s head office.

The prize included a trip to Cox’s Bazar and a gift hamper containing Tutti Twist candy and chewing gum.

Senior officials from City Group and Speech Bubble Communications attended the ceremony.

City Group was represented by Abu Jafar Md Nayeem, director (Confectionery), Kazi Mamunur Rashid, deputy general manager (Confectionery), and Md Abdulla Al Mamun Fahim, brand manager (Confectionery).

Speech Bubble Communications officials present included Chief Executive Officer Toufiqul Alam, Assistant Director (Events & Activations) Asif Mahmud, and Assistant Director (Brand Operations) Walid Bin Karim.

Speaking at the event, Director Nayeem said City Group aimed to strengthen consumer engagement while continuing to introduce new flavours and products under the Tutti Twist brand.