Beximco blazes the fashion trail at home with YELLOW outlets
Published: 18 Dec 2005 06:00 PM BdST Updated: 18 Dec 2005 06:00 PM BdST
Beximco Textiles Ltd has gone 'YELLOW', setting up a new chain of exclusive fashion shops in Bangladesh and Pakistan to sell the high quality garments that it produces for exports.
Advisory: With photo
Dhaka, Dec 19 (BDNEWS) - Beximco Textiles Ltd has gone 'YELLOW', setting up a new chain of exclusive fashion shops in Bangladesh and Pakistan to sell the high quality garments that it produces for exports.
The company has opened YELLOW outlets at Gulshan Avenue, Bashundhara City and Dhanmondi in Dhaka. YELLOW received an overwhelming response from the consumers when Beximco Textiles first opened an outlet in Bashundhra, company executives said.
"Because of our affordable price range and fashionable, high quality garments, customers flocked to buy our products," said Beximco Textiles chief executive officer and Beximco Group director Syed Naved Husain.
"This prompted us to venture forth and open two more retail outlets in Dhaka."
Beximco plans to open more retail outlets in Sylhet and Chittagong and to eventually take its exclusive YELLOW brand worldwide.
There are a variety of garments available in these outlets which come in an affordable price range: Mens Formal Shirts starting from TK 799 to 999, Ultra Formal TK1199 to 1299, Ultra formal premium TK 1399 to 1499, Mens Casual Shirt from TK 599 to 899, Men's bottoms TK 599 to 899, Men's Denim Pants TK 599 to 899, Ladies Pants/Skirts TK 599 to 899, Ladies Tops TK 299 to 799, Ladies knits TK 249 to 799, Mens Knits TK 249 to 899 and Mens neckties TK 499 to 699.
Beximco Textiles is a 100 percent export oriented company but they decided to venture into the domestic market with YELLOW retail outlets so that Bangladeshi consumers can access the high quality clothes that are being exported out of Beximco.
Owing to the success of YELLOW in Bangladesh, Beximco Textiles has recently opened another outlet in Karachi, Pakistan which is also doing well and has become a fashion symbol in Pakistan. Beximco eventually plans to establish the Brand "YELLOW" worldwide, starting from the Asian Market.
BDNEWS/1816 hrs
Dhaka, Dec 19 (BDNEWS) - Beximco Textiles Ltd has gone 'YELLOW', setting up a new chain of exclusive fashion shops in Bangladesh and Pakistan to sell the high quality garments that it produces for exports.
The company has opened YELLOW outlets at Gulshan Avenue, Bashundhara City and Dhanmondi in Dhaka. YELLOW received an overwhelming response from the consumers when Beximco Textiles first opened an outlet in Bashundhra, company executives said.
"Because of our affordable price range and fashionable, high quality garments, customers flocked to buy our products," said Beximco Textiles chief executive officer and Beximco Group director Syed Naved Husain.
"This prompted us to venture forth and open two more retail outlets in Dhaka."
Beximco plans to open more retail outlets in Sylhet and Chittagong and to eventually take its exclusive YELLOW brand worldwide.
There are a variety of garments available in these outlets which come in an affordable price range: Mens Formal Shirts starting from TK 799 to 999, Ultra Formal TK1199 to 1299, Ultra formal premium TK 1399 to 1499, Mens Casual Shirt from TK 599 to 899, Men's bottoms TK 599 to 899, Men's Denim Pants TK 599 to 899, Ladies Pants/Skirts TK 599 to 899, Ladies Tops TK 299 to 799, Ladies knits TK 249 to 799, Mens Knits TK 249 to 899 and Mens neckties TK 499 to 699.
Beximco Textiles is a 100 percent export oriented company but they decided to venture into the domestic market with YELLOW retail outlets so that Bangladeshi consumers can access the high quality clothes that are being exported out of Beximco.
Owing to the success of YELLOW in Bangladesh, Beximco Textiles has recently opened another outlet in Karachi, Pakistan which is also doing well and has become a fashion symbol in Pakistan. Beximco eventually plans to establish the Brand "YELLOW" worldwide, starting from the Asian Market.
BDNEWS/1816 hrs
More stories
-
Factories ordered to pay workers by Jul 7
-
Western firms struggle to exit Russia
-
Exports hit all-time high
-
RFL gets $23m in loans from UK
-
Boeing disappointed after China's airlines buy Airbus planes
-
Mexico denies permit for Audi solar plant
-
Russia seizes control of Sakhalin gas project
-
Mexico's largest oil refinery opens to fanfare
Recent Stories
-
Bangladesh factories ordered to pay wages with Eid allowance by Jul 7
-
Nervous staff and no bankers: Western firms struggle to exit Russia
-
Bangladesh posts all-time high exports of $52bn in 2021-22
-
RFL Electronics gets $23m in British loans to boost manufacturing
-
Boeing disappointed after China's top three airlines buy 300 Airbus planes
-
Mexico's environment ministry denies permit for Audi solar plant
Opinion
Most Read
- Bangladesh is gearing up to open its first river tunnel by the end of 2022
- Drastic fall in passenger numbers forces owners to cut Dhaka-Barishal launch fares
- Bangladesh to celebrate Eid-ul-Azha on Jul 10
- Biman Bangladesh jets collide again at Dhaka airport
- Amin Hilaly, ‘missing’ real estate boss named in NSU graft case, is found in Savar
- Bangladesh state minister apologises for power cuts fuelled by gas shortage
- Bangladesh’s exports climb to record $52bn in FY22
- Fire at Meghna Group packaging factory under control after 3.5 hours
- Lawyer defends ‘Tk 120m fees’ taken for settlement of Grameen Telecom cases
- Bangladesh bans motorcycles from highways for a week during Eid-ul-Azha